Protect Brands from Counterfeiting with RAIN RFID Product Authentication
Fight counterfeits and gray markets with fast, automated verification that a product is genuine and that the supply chain is secure.
Authenticate products automatically, in real-time
Counterfeit products erode the value of a brand, waste valuable resources, and can be dangerous. Brand protection solutions built by Impinj partners automatically authenticate items as they travel through various points in the supply chain, helping companies protect their brands and build customer trust. These solutions can extend the value of existing RAIN RFID systems and enable real-time product authentication for a wide range of products and materials such as textiles, plastics, metals, ceramics, and glass.
Impinj Authenticity protects items from counterfeiting
Attach RAIN RFID tags with Impinj cryptographic key to products and materials.
Use Impinj-enabled RAIN RFID readers to identify items at various points in the supply chain. Tag information is verified against a product database in the cloud.
Automatically confirm the authenticity of every product. Prevent counterfeits from entering the supply chain, protect brand value, and ensure consumer safety.
Impinj Authenticity powers product authentication solutions
The Impinj Authenticity™ solution engine cryptographically authenticates products as genuine to prevent counterfeits, ensure product safety, and secure the supply chain. Impinj Authenticity provides:
- Authentic RAIN RFID tags, using Impinj M775 tag chips, programmed with unique cryptographic keys to enable secure authentication requests
- Impinj-based RAIN RFID readers, including Impinj R700 readers and partner readers built using Impinj E family reader chips, to scan hundreds of tags simultaneously and send authentication requests to verify products are genuine
- The Impinj Authentication Service checks the authenticity of a tag and provides the result to the partner or customer’s product database
Verify product authenticity in retail, supply chain and logistics, and healthcare
Protect high-value brands for fragrances, shoes, handbags, watches, and other items.
Supply Chain & Logistics
Combat gray markets by confirming the authenticity of products in the supply chain.
Protect patients from dangerous counterfeit medications, equipment, and devices.
Retail organizations build customer trust via brand protectionLearn More
Remove counterfeit and gray-market products
Quickly and automatically check the authenticity of products in real-time.
Extend the value of existing RAIN RFID investments
RAIN RFID readers at conveyors, dock doors, or other transition points can ensure authenticity verification throughout the supply chain.
Operate at peak efficiency
Increase efficiency by eliminating the need to unpack and manually inspect or scan individual items.
Measuring the cost and impact of counterfeits
source: OECD/EUIPO (2021), Global Trade in Fakes: A Worrying Threat, Illicit Trade, OECD Publishing, Paris
Supply chain and logistics companies seamlessly confirm authenticity at scaleLearn More
Defend brand equity
Enable brand owners and their customers to seamlessly confirm the authenticity of products throughout the supply chain.
Stop counterfeits from entering the supply chain by leveraging RAIN RFID to quickly and accurately read hundreds of tagged products per second.
Identify and respond to trends
Spot patterns in product movement and respond where counterfeit or gray market products enter.
Learn how product authentication works at enterprise speed and scale
How exactly does product authentication work at scale? What are the challenges that companies face? What are the different authentication technologies? This white paper takes a deep dive into the world of product authentication; comparing platforms, outlining pros and cons, and explaining the technology in simple terms, charts, and graphics.
Healthcare companies reduce risk and comply with regulationsLearn More
Secure intellectual property
Maintain visibility of valuable products throughout the supply chain. Automate alerts if an inauthentic product is detected.
Achieve regulatory compliance
Use globally accepted, commonly used product-tracking technology to meet regulatory requirements for product traceability.
Protect consumer safety
Prevent counterfeit circulation, which can lead to recalls, legal actions, and erosion of consumer trust.