What MODEX 2018 Taught Me About the Future of Supply Chain Management

Jason Ivy, Sr. Manager of Supply Chain & Logistics Solutions

April 19, 2018

MODEX brings together manufacturing and supply chain professionals from across the US and more than 110 countries.­­­­ In a previous article we touched on how RAIN RFID delivers the item-level data needed to enable Artificial Intelligence (AI) and the Internet of Things (IoT). Coming back from MODEX, where I hosted a panel on this very subject, it’s clear this is something we should explore more.

Modex show floor

High-tech supply chain solutions are appealing, but complicated
From my conversations with partners and supply chain operators on the show floor, it was clear that AI and IoT solutions really resonated with businesses looking to forward their digital transformation. Attendees truly understood the need to connect physical items to their digital applications.

But often times, these solutions are as appealing as they are mystifying, creating more questions than answers. Frequently in conversation I was asked “how will this work with my current system?” or “how does this scale?” Even the basic “how does this work?” would come up. Let’s start with the easy stuff.

The value of the Internet of Things and AI in your warehouse
These solutions start small—with RAIN RFID tag chips to be exact. These tags are attached to individual items or assets—think a pallet or a box—which are then read by a handheld reader, or fixed readers located overhead or at dock doors. This allows for the continuous collection of item-level data about every item in your warehouse as it comes into, goes out of, or moves through the building.

That data can then be integrated into your ERP, WMS, and TMS systems, thereby connecting your physical items to your digital applications, and your business to the Internet of Things.

Now you have critical data about every item in your business, delivered in real-time. So what do you do with that information?

For many, the answer lies with AI, machine learning, and automation. Reliant on accurate, timely data, these solutions deliver the predictive analytics necessary to catch mistakes before they happen.

The connected supply chain isn’t just a pipe dream
With products being made oceans away from where they’re sold, it’s essential to get shipments right the first time. Demands from consumers for ever tighter timelines, and the advancement of omnichannel retailing requires that businesses ensure the delivery of the right product, at the right quantity, to the right destination, and quickly. Anyone at MODEX would tell you—this is no simple task.

But the visibility enabled by RAIN RFID, IoT, AI, and automated solutions makes it a lot easier. And as businesses continue to engage with consumers in increasingly disruptive ways, our supply chains must continue to evolve to keep up.

To go even further into this topic, I encourage you to watch our webinar, Making the Supply Chain IoT Promise a Reality with RAIN RFID, or contact us to learn more.


Impinj (NASDAQ: PI) wirelessly connects billions of everyday items such as apparel, medical supplies, and automobile parts to consumer and business applications such as inventory management, patient safety, and asset tracking. The Impinj platform uses RAIN RFID to deliver timely information about these items to the digital world, thereby enabling the Internet of Things.

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