Impinj Expands Global Support with Addition of Japan Country Manager

October 17, 2005 - Seattle, WA

Impinj, Inc., the fabless semiconductor company whose patented Self-Adaptive Silicon® technology enables its two business lines: high performance radio-frequency identification (RFID) and semiconductor intellectual property (IP) products today announced the opening of its Japan office with the appointment of Gerry Shimauchi as Japan Country Manager, responsible for increasing market penetration and accelerating demand for the company's IP products.

Mr. Shimauchi brings more than 20 years of experience in sales and management to Impinj. Prior to joining the company he held various management positions with semiconductor companies including MoSys, Nippon Sipex Corporation and TSMC Japan, the world's largest foundry. Additionally, Mr. Shimauchi served in senior management roles with Burr-Brown, Japan, later acquired by Texas Instruments, and Fujitsu Ltd., one of the largest electronics companies in the world.

"Impinj is excited about the market opportunities available in Japan," said Larry Morrell, Vice President of IP Products at Impinj. "Gerry's insights into both the technology and business of semiconductor IP will prove key to Impinj's success in Japan."

Mr. Shimauchi is responsible for expanding Impinj's nonvolatile memory (NVM) licensing to both foundries and IDMs in Japan. In this role, he will assist with licensing Impinj's cost-effective NVM blocks to foundries as well as their customers. Applications for the company's NVM include tuning LCD display drivers, storing encryption keys for digital rights management (DRM) and general-purpose analog trim.

About Impinj

Impinj (NASDAQ: PI) helps businesses and people analyze, optimize, and innovate by wirelessly connecting billions of everyday things—such as apparel, automobile parts, luggage, and shipments—to the Internet. The Impinj platform uses RAIN RFID to deliver timely data about these everyday things to business and consumer applications, enabling a boundless Internet of Things. www.impinj.com

Media Contact

Jill West
Sr. Director Global Marketing & Communications
Phone: +1 206-834-1110
[email protected] 
www.impinj.com

IMPINJ

Impinj (NASDAQ: PI) helps businesses and people analyze, optimize, and innovate by wirelessly connecting billions of everyday things—such as apparel, automobile parts, luggage, and shipments—to the Internet. The Impinj platform uses RAIN RFID to deliver timely data about these everyday things to business and consumer applications, enabling a boundless Internet of Things.

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