Impinj Adds Industry Veterans to Sales and Marketing Team

April 2, 2008 - Seattle, WA

Leading semiconductor and RFID technology provider Impinj, Inc. today announced that RFID and supply-chain industry veterans Philip Calderbank and Scott Medford have joined the company’s sales and marketing organization.

Appointed to the role of Senior Director of Marketing, Apparel Markets, Philip Calderbank will help Impinj define market and product strategy for the fast-growing apparel and fashion segments of the UHF RFID market. He has more than 30 years of sales and marketing experience including 16 years of RFID sales experience at Sensormatic, Global ID Technologies, Seeburger, and Avery Dennison. Most recently, he was Director of Global Marketing RFID & Security for Avery Dennison where he was responsible for RFID and EAS product strategy and marketing working with apparel companies including Marks & Spencer, Levi, Dillards, and METRO Group’s Kaufhof. Calderbank has been involved in a number of pioneering RFID industry initiatives including the deployment of the fully integrated CCTV and RFID-based access control system installed in sports stadiums for the 1996 Atlanta Olympic Games. Calderbank holds a B.A. in Business Administration with an additional major in international marketing from Rochville University and Asbourne University.

Filling the position of Senior Sales Director, North America, Scott Medford will lend his extensive experience to serving key Impinj customers and to developing the company’s sales organization in the Americas. He has more than 30 years of technical supply-chain and RFID sales and support experience. For more than three years, Medford was vice president of RFID at Intermec Inc. (NYSE:IN) where he focused the company’s efforts in product marketing, strategy, business development and technical support. Throughout his career, Medford has developed extensive VAR, solutions, and alliance relationships throughout the Americas, Asia, and Europe. Working through standards bodies and industry forums such as IEEE, AIM Global (board member), EPCGlobal, and through countless articles and interviews, Medford has bridged the gap between the “what” of technology and the “why” of implementation. He attended Arlington Baptist College and served in the U.S. Navy.

“We are very pleased to welcome Philip and Scott to our growing marketing and sales team,” said William Colleran, president and CEO at Impinj. “With more than 60 combined years of relevant experience, their contributions to advancing Impinj’s RFID market leadership position will be invaluable.”

About Impinj

Impinj, Inc. (NASDAQ: PI) wirelessly connects billions of everyday items such as apparel, medical supplies, automobile parts, luggage and food to consumer and business applications such as inventory management, patient safety, asset tracking and item authentication. The Impinj platform uses RAIN RFID to deliver timely information about these items to the digital world, thereby enabling the Internet of Things.

Media Contact

Jill West
Sr. Director Global Marketing & Communications
Phone: +1 206-834-1110
[email protected] 
www.impinj.com

IMPINJ

Impinj (NASDAQ: PI) wirelessly connects billions of everyday items such as apparel, medical supplies, and automobile parts to consumer and business applications such as inventory management, patient safety, and asset tracking. The Impinj platform uses RAIN RFID to deliver timely information about these items to the digital world, thereby enabling the Internet of Things.

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