Impinj Names Four New Sales and Marketing Vice Presidents
Vice President Silicon Product Management Carl Brasek leads Impinj’s integrated circuit (IC) business-strategy and product-management teams. Carl joined Impinj in 2016 as senior director product management for the Indy and Monza IC product lines. Prior to Impinj, he spent more than 16 years in marketing and business development at Cypress Semiconductor Corporation. He is a graduate of the United States Naval Academy.
Vice President North America Sales Todd Farley leads the Americas sales team, working directly with partners and end-customers to increase adoption of the Impinj platform. Todd joined Impinj in 2017 as the company’s director of global strategic accounts. Prior to Impinj, Todd was vice president of sales and marketing at Easy Metrics, vice president of sales at Skytap, and held a variety of sales and marketing roles at Quantum and ADIC. He holds a Bachelor of Arts degree from the University of Washington.
Vice President Global Marketing & Communications Gaylene Meyer leads a team focused on delivering world-class portfolio marketing and demand generation to attract and engage partners and customers globally, and on developing and amplifying communications that connect the Impinj brand, values, and mission. Gayle joined Impinj in 2016 and most recently served as senior director of global marketing and communications. Prior to Impinj, Gayle led marketing for the retail and manufacturing industries at Lexmark International and was director of marketing at AccessVia. She has a Bachelor of Arts degree from Seattle Pacific University and is pursuing a Master’s degree in communication at the University of Washington.
Vice President Global Partner Development Sandy Murti leads a multi-disciplinary team including business development, channel management, industry strategy, solutions architecture, technical marketing, and support. Sandy will drive an integrated approach to all phases of Impinj’s engagement with partners—from recruitment, to enablement, to partner sales. Sandy joined Impinj in 2015 and most recently served as the company’s head of global business development. Prior to Impinj, Sandy served as vice president of partnerships and alliances for Caradigm, and held a variety of positions with Microsoft, Philips, and Epic spanning product management, field marketing, implementation, and technical support services. He holds a Bachelor of Arts degree in economics from Lawrence University and a Master of Business Administration from the University of Michigan Ross School of Business.
“I’m excited to recognize Carl, Todd, Gayle, and Sandy for their achievements within our integrated go-to-market sales, marketing, business-development, and services organizations,” said Jeff Dossett, executive vice president of sales and marketing at Impinj. “These experienced leaders have driven success with our partners and customers while developing and executing the company’s overall strategy in industries including supply chain and logistics, retail, and healthcare.”
Impinj (NASDAQ: PI) helps businesses and people analyze, optimize, and innovate by wirelessly connecting billions of everyday things—such as apparel, automobile parts, luggage, and shipments—to the Internet. The Impinj platform uses RAIN RFID to deliver timely data about these everyday things to business and consumer applications, enabling a boundless Internet of Things. www.impinj.com
Sr. Director Global Marketing & Communications
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