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Impinj Expands Global RFID Reseller Network

New Solutions Providers Added in Europe, Middle East, and Africa

Seattle, WA October 15, 2007 - Leading UHF Gen 2 radio frequency identification (RFID) tag chip and reader supplier Impinj, Inc. today announced the expansion of the company’s global reseller network with the addition of seven new RFID solutions providers in the regions of Europe, the Middle East and Africa (EMEA).

Impinj® authorized EMEA resellers offering Speedway® reader solutions include:
• CaptureTech Corporation BV —www.capturetech.nl Belgium, Luxemburg and the Netherlands
• LogSystems Innovative Informatics Services Ltd. —www.logsystems.hu Hungary
• RFID Centrs Ltd.— Latvia
• RFIQ Solutions Ltd. —www.rfiqsolutions.com United Kingdom
• Systematica —www.systematic.ru Russia.
• Taglogic — http://rfid.taglogic.com Lebanon and United Arab Emirates
• Tagstone Technology FZE —www.tagstone.com Kuwait, and United Arab Emirates

“The ongoing expansion of our reseller network helps Impinj address the growing demand for near- and far-field RFID solutions in the EMEA region,” said Michael Kastner, vice president of sales at Impinj. “Resellers are selected for their RFID expertise and deployment track records in many industries from automotive to retail supply chain. Impinj resellers also have deep knowledge of the requirements of the fastest growing RFID applications such as item-level tagging for books, garments and luxury goods, ‘dock door to front door’ consumer goods distribution and general supply chain management.”

Impinj provides extensive product, sales and deployment proficiency training to the company’s network of industry-leading partners, allowing them to deliver the best-performing RFID tag and reader solutions. Distributors, value-added resellers (VARs), and original equipment manufacturers (OEMs) license and sell Impinj’s Speedway reader for use under the “Powered by Impinj” label. Technology partners offer Impinj’s RFID tag chips as embedded solutions and in the form of inlays or labels.

About Impinj

Impinj (NASDAQ: PI) helps businesses and people analyze, optimize, and innovate by wirelessly connecting billions of everyday things—such as apparel, automobile parts, luggage, and shipments—to the Internet. The Impinj platform uses RAIN RFID to deliver timely data about these everyday things to business and consumer applications, enabling a boundless Internet of Things. www.impinj.com

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Jill West
Sr. Director Global Marketing & Communications
Phone: +1 206-834-1110
[email protected]

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